Generative engine optimization
Get your GEO Score in 60 seconds. We scan how often your business shows up across the four major AI search engines, then return 5–8 prioritized fixes ranked by ROI — plus a board-ready PDF.
Free. Methodology open and auditable.
Why it matters
Whether you appear in ChatGPT, Gemini, or Perplexity answers determines whether you make the shortlist — the rest of the funnel never sees the businesses that are invisible to AI.
Top of the funnel
Buyers ask "best X for Y" and ChatGPT returns 3–5 named businesses. Inclusion is now table stakes for awareness.
Beyond keywords
Schema, llms.txt, citations, and reviews all feed entity-level visibility. Classic SEO is necessary but not sufficient.
Defensibility
Mentions in AI answers feed back into engine training and grounding. Late entrants chase a moving target.
What we detect
The composite GEO Score weights each engine by its share of AI-search-originated B2B research traffic. Weights are refreshed quarterly.
Web-augmented OpenAI. The highest-volume AI search surface in 2026.
Google Gemini, web-grounded. Pulls from Knowledge Graph + AI Overviews signals.
Citation-first answer engine. Rewards explicit sources + reputable inbound links.
Generative answers above SERP. Best in US, EU, UK, AU.
How we score
01
Brand, URL, industry, and optionally a region or competitor.
02
8 industry-relevant queries × 4 engines. We detect mentions, URL citations, and rank position.
03
Composite, per-engine breakdown, plus 5–8 prioritized fixes ranked by ROI — with a board-ready PDF.
Coverage at a glance
4
AI engines probed
8
queries per scan
30
industries supported
13
locales
Industries
Each industry page is tuned with its own benchmark queries, sample fixes, and a wizard pre-set to that vertical.
Methodology
We publish the engine weights, the query-template generator, the mention-detection algorithm, and the fix library scoring. No black-box ranking. Read the methodology to see exactly how a score is computed.
Read the methodologyFrequently asked
GEO Score (Generative Engine Optimization Score) is a 0–100 composite measuring how often your business appears across the four major AI search engines for queries in your industry. Weights: ChatGPT 40%, Gemini 25%, Perplexity 20%, Google AI Overviews 15%.
We generate 8 industry-relevant queries (general, local, use-case, competitor) and run them across each engine, then score how often you are mentioned, cited by URL, and ranked in the response.
Yes. The free preview shows your composite + per-engine scores plus the top 3 fixes. The full 5–8 prioritized fixes + PDF report is gated by your work email.
Each engine has stochastic responses; we sample 8 queries and report what we observed. Re-scan in 30 days to see if your fixes moved the needle.
The fix library is ordered by impact-vs-effort. Schema, llms.txt, FAQ format, and Google Business Profile are typically high-impact and ship in days. Press, podcasts, and original research are higher-effort but compound.
In 2026, ChatGPT continues to drive the largest share of AI-search-originated B2B research traffic. We refresh weights quarterly.
Yes. Pass competitor names; the scan adds two competitor-alternative queries which are the highest-converting AI traffic class.
No. Submissions are private to your account.
The fix library is refreshed quarterly as AI engine ranking signals evolve.
Yes. Industries and engines are global; AI Overviews coverage is best in the US, EU, UK, AU.
Quarterly is the sweet spot. Bigger budgets re-scan monthly to catch drift.
Yes — book a 30 min strategy call from the results page. No pitch; just a sanity check on which fixes to prioritize.
Ready to fix it?
No pitch. We will review your scan, sanity-check which 3 fixes to ship first, and tell you what to skip.
Book the callFree scan · ~60 seconds
We will check ChatGPT, Gemini, Perplexity, and Google AI Overviews for queries in your industry, then return a 0–100 score and the top fixes.